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I don't think I'm alone in saying I hate the ruddy SIM tray, as it requires you to havea paperclip on your person whenever you need to swap SIMs. Interestingly, Nokia has actually adopted the SIM tray in its latest flagship phone, copying the iPhone. The Nokia Lumia 800 hides its SIM beneath a hinged cover, but the new Nokia Lumia 900 has a tray that's ejected by poking it with a paperclip. The nano-SIM proposal goes before the ETSI in the next week, where phone companies will vote on whether they think it's a good idea. As Nokia rallies supporters to its cause, reports suggest Apple is resorting to gerrymandering by registering subsidairy companies to bolster its turn-out in the vote.

Do you support Nokia's nano-SIM opposition? Are you sick of having to track down a paperclip whenever you need to swap a SIM? Tell me your thoughts in the comments or on Facebook, Nokia has laid out its opposition to Apple's plan for the next generation of SIM card, the nano-SIM, Nokia has stuck a stick g-case iphone xs max in Apple's spokes, The Finnish phone-fanciers have come out fighting as the mobile industry prepares to vote on the next generation of SIM card, the nano-SIM, Be respectful, keep it civil and stay on topic, We delete comments that violate our policy, which we encourage you to read, Discussion threads can be closed at any time at our discretion..

What they did not get was traction beyond that, and the teams went on to be acqui-hired. Even apps that seemed to define new categories, such as GroupMe for group chat and Foursquare for check-in, have failed to gain popularity with the general public. GroupMe sold to Skype and Foursquare is shifting from the check-in model to the reviews/discovery space dominated by Yelp. Highlight, the latest digerati darling, drained batteries and fizzled at South by Southwest. Why do even well-funded apps with successful founders fail -- as happened to Peter Pham with Color, Kevin Rose with Oink, and many others? The reality is that even if you are a proven entrepreneur, consumer anything is hard -- be it Web sites, movies, books, music or toys. Consumers are fickle and have a ton of entertainment options; predicting what they want is incredibly challenging.

On the face of it, well-funded apps like Color and Oink should have had an easy time achieving app stardom, But in today's world, independents have as much chance of taking off as pedigreed players, Having a large Twitter following and getting written up in tech g-case iphone xs max blogs gives you only a small leg up -- not a huge leap over the competition, At CBS Interactive, we offer a bunch of apps, including very popular ones like 60 Minutes and CNET, Our apps are an additional channel for branded, popular content, and even we sometimes struggle to get traction..

Making an app successful is a two-part problem. The first part is getting people to install the app. You do that by promoting it on your Web site, advertising your app, and promoting installs on Android via offer networks such as Tapjoy. (Disclosure: I am on the advisory board of Tapjoy). It's also critical to nail the initial user experience so that the app gets good reviews. But achieving a decent number of downloads is just the beginning. Apps need to be relevant in consumers' lives so that users return regularly. They need fresh content, useful features, and reminders for users in the form of notifications and emails. The vast majority of apps, especially games, see their usage plummet not long after download.